Visual Creative

Marketing
made visual.

Are you looking for someone who can develop the strategy and produce the content himself — without briefing a separate agency for every deliverable?

I'm Matias — a visual creative with hands-on capabilities across photography, graphic design, and marketing.

Most marketers plan and brief. I plan and execute. Because I handle the visual production myself, campaigns move faster, stay coherent across formats, and don't lose quality in the handover between strategy and execution. I'm equally comfortable developing a marketing plan and picking up a camera to bring it to life.

What I offer

Three disciplines
Marketing
Strategy, campaign planning, content marketing, and brand communication — with the ability to execute across channels without relying on external production.
Strategy Meta Ads Paid Social Campaigns
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I approach campaigns from a content-first perspective — building strategy around strong visuals and clear messaging that converts. I have hands-on experience running multiple successful Meta Ads campaigns across Facebook and Instagram, handling everything from audience research and creative production to targeting, A/B testing, and performance optimisation. Clients include Aalto Run Club and Loma Oravi.

Photography
Editorial, events, sport, real estate, and documentary — shot on digital and 35mm film. Clean, considered images that work across print and digital.
Editorial Events Sport Real Estate
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I shoot on both digital and 35mm film across a range of genres. My work spans sports and event photography, real estate, editorial, and personal landscape and travel work. I've shot commercially for brands including Aalto University and Pizza Hut, and my personal work has taken me across Europe and beyond.

Graphic Design
Visual identity, social templates, and campaign graphics. Coherent design systems built to work across every format — from a print poster to an Instagram story.
Identity Campaigns Print Social
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I design brand identities, event posters, social media templates, and campaign graphics. My design work spans digital and print — from large-scale event promotion to a coherent social media presence that holds together over time. Recent projects include the ARC HALF marathon campaign and an ongoing rebrand for Loma Oravi.

What sets me apart

One person.
Full pipeline.

Strategy, content production, and delivery — without the overhead of coordinating between a marketing team and a creative agency. Faster decisions, tighter output, lower cost.

Experience

Background
Loma Oravi lake view
Loma Oravi dining area
Loma Oravi bedroom
Loma Oravi campaign
Freelance · 2026 — Present
Marketing &
Rebranding
Loma Oravi
Full-scope marketing and a complete rebrand for an established hospitality business generating five-figure annual revenue. Brand strategy, visual identity, content, and digital marketing — handled end to end.
ARC training
ARC Half event
ARC race start
Volunteer · 2025 — Present
Creative
Director
Aalto Run Club
Grew ARC's social media presence to become the most followed student-led club at Aalto University. Part of the marketing and creative team for ARC HALF — the biggest student-led running event in the Nordics — across photography, design, and paid social.
Junction hackathon
Junction team
Freelance · 2025 — Present
Creative
Director
Junction
Leading marketing for one of Europe's largest hackathon organizers. Ad campaign strategy and design, event promotion materials, and a strong visual identity across all upcoming events.
Education · 2025 — Present
BSc
Business
Aalto University
Studying business at one of Northern Europe's leading universities, with a focus on marketing and management.
Yellow jacket storm
Event photography
Moon at dusk
Mountain landscape
Freelance · 2022 — Present
Photographer
& Videographer
Self-employed
End-to-end visual production across events, real estate, portraits, sports, and commercial work. Shooting for brands including Aalto University and Pizza Hut — from shoot planning through to final delivery.
Live & concert photography

On stage,
in the moment.

A dedicated set of live music work — energy and atmosphere from gigs and festivals. Available for bookings.

View the gallery
Process

How I
work

01
Brief first, production second
I invest time upfront understanding the goal, the audience, and the platform. This prevents waste and ensures the output lands where it needs to.
02
I work across the full visual stack
Because strategy, photography, video, and design sit with one person, a project doesn't lose consistency in translation between disciplines.
03
Short feedback loops
Direct collaboration over long approval chains. You stay involved at the right moments — I move fast in between.
04
Selective by design
I take on a limited number of projects to make sure every client gets full attention. If the fit is right, I commit fully.
Open to work

Long-term or
project-based.

Open to ongoing collaborations and one-off projects alike.

Let's
talk.

Availability
Open to projects
Long-term or one-off